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Forex CRM / Sales HQ/Settings

Settings

Configure pipelines, lead sources, assignment rules, and automation.

Overview

Sales HQ Settings is the central configuration hub for your entire sales system. Here you can customize pipelines, configure lead sources, set up automation triggers, manage staff, and control how leads are distributed and scored.

Settings Categories

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TipStart with a simple pipeline of 5-6 stages and expand later as your sales process matures. Over-engineering your pipeline upfront leads to confusion and low adoption among your team.

1. Pipelines & Stages

Location: Settings > Pipelines

Configure your sales pipelines and the stages leads go through:

  • Create multiple pipelines - Different pipelines for different products or teams
  • Define pipeline stages - Add stages like New, Contacted, Qualified, Proposal, Won, Lost
  • Set stage colors - Visual organization on the Kanban board
  • Reorder stages - Drag and drop to arrange stage order
  • Mark won/lost stages - Define which stages count as conversions

How to create a pipeline:

  1. Go to Settings > Pipelines
  2. Click "Add Pipeline"
  3. Enter pipeline name
  4. Add stages with names and colors
  5. Set one pipeline as default
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WarningChanging pipeline stages after leads are already assigned to them will move those leads to the first available stage. Plan your stage structure carefully before adding leads to avoid disruption.

2. Lead Sources

Location: Settings > Sources

Track where your leads come from:

  • Add traffic channels - Website, Facebook, Google Ads, Referral, etc.
  • Track acquisition sources - Know which marketing channels perform best
  • Organize by category - Group sources for better reporting
  • Enable/disable sources - Control which sources are active

3. Lead Capture Forms

Location: Settings > Lead Forms

Create public forms to capture leads:

  • Design custom forms - Choose which fields to include
  • Embed on websites - Get embed code for your landing pages
  • UTM tracking - Automatic tracking of marketing campaigns
  • Auto-assignment - Route leads to specific staff or round-robin

4. Teams & Roles

Location: Settings > Teams & Roles (Staff section)

Organize your sales team:

Teams:

  • Create teams like "Inbound Sales", "Outbound Sales", "Enterprise"
  • Assign staff to teams
  • Filter reports and leads by team

Roles:

  • Define roles like "Sales Rep", "Team Lead", "Sales Manager"
  • Set role-based permissions
  • Control access to features

How to create a team:

  1. Go to Settings > Teams & Roles (via Staff)
  2. Click "Add Team"
  3. Enter team name and description
  4. Save the team

How to create a role:

  1. Go to Settings > Teams & Roles
  2. Click "Add Role"
  3. Enter role name
  4. Select permissions for this role
  5. Save the role

5. Staff Configuration

Location: Settings > Staff

Manage your sales staff:

  • View all staff - See all configured sales team members
  • Enable/disable staff - Control who can receive leads
  • Set capacity - Define how many leads each person can handle
  • Generate referral codes - Create unique referral links for each staff
  • View performance - Quick stats for each team member

Staff settings include:

  • Receiving leads toggle (on/off)
  • Lead capacity limit
  • Team assignment
  • Role assignment
  • Referral code for client tracking

6. Assignment Rules

Location: Settings > Assignment Rules

Automate lead distribution:

  • Round-robin - Distribute leads evenly among staff
  • Capacity-based - Assign based on current workload
  • Rule-based - Route by country, source, or other criteria
  • Priority assignment - VIP leads to senior staff

How to create an assignment rule:

  1. Go to Settings > Assignment Rules
  2. Click "Add Rule"
  3. Define conditions (e.g., Country = UAE)
  4. Set the action (assign to specific staff or team)
  5. Set priority order
  6. Enable the rule

7. Triggers & Automation

Location: Settings > Triggers

Set up automatic actions:

  • On lead creation - Auto-assign, send welcome email
  • On stage change - Notify manager, update tags
  • On inactivity - Remind staff about stale leads
  • Scheduled triggers - Daily/weekly automated tasks

Example triggers:

  • When lead created → Assign to available staff
  • When moved to "Qualified" → Notify sales manager
  • When no activity for 3 days → Create follow-up task

8. Lead Scoring

Location: Settings > Lead Scoring

Prioritize leads automatically:

  • Define scoring rules - Points for actions and attributes
  • Score by engagement - Email opens, website visits
  • Score by profile - Country, company size, budget
  • Hot lead threshold - Auto-flag high-scoring leads

9. Notifications

Location: Settings > Notifications

Control alert settings:

  • Email notifications - New leads, assignments, reminders
  • In-app notifications - Real-time alerts
  • Daily digests - Summary emails
  • Escalation alerts - Overdue task warnings

10. General Settings

Location: Settings > General

System-wide configurations:

  • Business hours - Define working hours for SLA
  • Default pipeline - Set the default for new leads
  • Auto-archive - Archive old lost leads
  • Data retention - How long to keep activity logs

Best Practices

  1. Start simple - Begin with one pipeline, add more as needed
  2. Define clear stages - Make sure each stage has a clear meaning
  3. Use assignment rules - Automate distribution to save time
  4. Set up triggers - Let automation handle routine tasks
  5. Review regularly - Adjust settings based on performance data

Next Steps

  • Pipeline - See your configured pipeline in action
  • Leads - Manage leads flowing through your pipeline
  • Import - Bulk import leads into your configured pipeline
  • Dashboard - Monitor overall sales performance